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I get around...Joliette!

Actu - JAMQ, Place Bourget, Joliette

For the first time, our I get neighbourhood! campaign, which promotes public transit, active transportation and local shopping to citizens, businesses and elected officials for healthy, economically vibrant communities, has been applied to an entire city: Joliette, Quebec, where the newly redesigned downtown features less space for cars and more for pedestrians. This goal of this pilot project? 

  • make it easier for this campaign to be adapted to other cities of similar size
  • show that it's possible to break free from "all car, all the time" culture, even outside major urban centres.