Montreal, May 19, 2021 - Équiterre, along with several mobility stakeholders, will be launching a major province-wide research and awareness campaign on electric assist bicycles (EABs) in the coming months. The campaign will seek to reduce the modal share of cars and the associated greenhouse gas (GHG) emissions of daily commutes.
One part of the campaign will encourage citizens, from several regions of Quebec, who commute to and from work to participate in a trial period with an EAB.
"Équiterre and our partners believe that this project will help reduce the modal share of cars that people need to get around and, eventually reduce the size of the Quebec car fleet. Increasing the accessibility and scope of electric assist bikes is an opportunity to better integrate active transportation into our daily lives," explains Colleen Thorpe, Executive Director at Équiterre.
A research component
In order to better understand the role that EABs can play in the transportation mix, Équiterre has partnered with the Mobility Chair at Polytechnique Montréal.
The information gathered during the EAB trial campaign will help analyze the potential of electric assist bicycles in Quebec and it’s compatibility with other modes. It will also help to determine the winning conditions for an effective and sustainable deployment of this type of transportation throughout the province.
The campaign will be conducted over the next three years in close collaboration with the Association des Centres de gestion des déplacements du Québec (ACGDQ), which includes the eight Centres de gestion des déplacements du Québec (CADUS, CGDEML, CMDS, MOBA, Mobili-T, MOBI-O, Roulons VERT, Voyagez futé).
L’Association du transport urbain du Québec, Vélo Québec, transportation organizations and municipalities are also mobilized around this campaign.
This campaign is in line with the objectives of Quebec’s Plan for a Green Economy 2030. It benefits from financial assistance from the Quebec government under the Action-Climat Québec program.
For more information, please contact:
Anthony Côté Leduc, Media Relations